"In a world where we can connect with whomever we want why would we connect with someone who is boring and selfish? We are going to connect to people who are interesting, walking the tight rope, and generous," says bestselling author Seth Godin.

Checkout the video below to hear a short but IMPACTFUL video interview with Seth the 21st century's best marketing mind. He briefly discusses the power of being personal and vulnerable to your work, the DIFFERENCE MAKER.

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